A static website is one that is written in HTML only. Each page is a separate document and there is no database that it draws on. What this means functionally is that the only way to edit the site is to go into each page and edit the HTML - so you'd either have to do it yourself using a web page editor or we can edit the site each time you wanted something changed.
A dynamic website is written using more complex code and can do a lot more. For instance, we can make an area where you can log in and change various parts of the website, such as adding information or products or changing existing products. eCommerce websites, news websites are some examples of dynamic websites. This is because each page is constructed based on the information in a database, and the information in that database can be changed via another interface.
Dynamic websites can reduce ongoing maintenance costs if you don't want to change things yourself with a web page editor or with the HTML. They usually cost more to develop, as they require more complex coding and a content management utility needs to be developed to help you manage your website information.
Another benefit of dynamic websites is that they allow you to change only the content of the website and not the design, so you will not be able to accidentally break the visual style of the website. They have other benefits when websites start to get very large, as they make data management much more efficient and your website more expandable.
Many clients do a combination, having some dynamic areas such as a product catalog where they have to change information or pictures regularly, and leave other pages such as contact information as static pages.
What are meta tags?
Meta tags are HTML codes that are inserted into the header on a web page, after the title tag. In the context of search engine optimization, when people refer to meta tags, they are usually referring to the meta description tag and the meta keywords tag.
The meta description tag and the meta keywords tag are not seen by users. Instead, these tags main purpose is providing meta document data to user agents, such as search engines. In addition to the well-known meta description and meta keywords tags, there are other useful meta tags, including the meta http-equiv tag, meta refresh tag, the meta robots tag, the meta copyright tag, and the meta author tag, etc. These tags are used to give web browsers and search engine spiders directions or data on various information.
They are information inserted into the "head" area of your web pages. Other than the title tag (explained below), information in the head area of your web pages is not seen by those viewing your pages in browsers. Instead, meta information in this area is used to communicate information that a human visitor may not be concerned with.
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